NOUBA Cosmetics UK launch

Directed and controlled all aspects of the Nouba makeup launch in the UK among major retailers. Established and sustained strong public relations with key UK contacts. Kept updated with new concepts, market trends and client’s requirements to enhance the brand and category portfolio. Successfully conferred and closed negotiations with suppliers on various products for the UK market. Acted as an articulate communicator, and negotiated with retail outlets for counters and POS positioning.