Okané Finance

Communications, Project development, Global ID & UX Design [Stockholm, August 2018 - February 2019] Okané is a Stockholm-based French fin-tech. The company takes its name from the noun Okané お金 meaning money in Japanese, with a honorific connotation. I collaborated with the CEO for their communications and community management on a 6 months project prior the the official launch in France, and was responsible of the art direction, social media management, branding & UX Design and business development. My contribution included researching & planning extensively for podcasts, crafting social media communications strategy in tune with the needs of the target audience. Therefore, I created a playful branding that matched the client's colorful and vibrant expectations and provided them with an intuitive UX design that received positive feedback from the board and IT developers. Conceptual display of selected work.