Pedro Garcia

Pedro García is a family firm of high-end shoemakers based in Elda, Spain. For three generations they’ve been crafting exceptional footwear, applying artisanal know-how to every collection. The modus operandi is both vibrant and traditional - grounded, but always looking to take things one step further. Since 2017, I've been supporting the marketing team with copywriting for their social media and blog. Over that time, I've been able to hone their tone of voice to truly reflect their brand personality, ensuring that nothing gets lost in translation. Client: Pedro Garcia Date: 2017 - present Instagram: @pedrogarciashoes www.pedrogarcia.com