About me
I’m a digital native specialising in omni-channel editorial content. Mixing my creative background with a clear commercial focus, I love to explore storytelling techniques behind brands to build activity that is of true value to customers.
My experience so far has boosted my versatility too. I've worked in a mix of environments from multi-national brands to agencies and start-ups. This has given me a balance of creativity and business knowledge to adapt to each new project. My love of all things fashion, beauty and travel has lead me around the world, working on international and multi-lingual projects with companies in Milan, London, Amsterdam, Paris and New York.
I’m a natural self-starter, always looking for new inspiration and pushing myself to broaden my knowledge.
Projects
- Pedro GarciaPedro García is a family firm of high-end shoemakers based in Elda, Spain. For three generations they’ve been crafting exceptional footwear, applying artisanal know-how to every collection. The modus operandi is both vibrant and traditional - grounded, but always looking to take things one step further. Since 2017, I've been supporting the marketing team with copywriting for their social media and blog. Over that time, I've been able to hone their tone of voice to truly reflect their brand per
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Work history
F
F
Content CreatorFreelance
ItalyFreelance
Worldwide Content Co-ordinatorGucci
- ItalyFull Time
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Skills
- Copywriting
- Social Media
- Digital Strategy
- Newsletter Marketing
- Omnichannel Strategy
- Ecommerce Marketing
- Digital Journalism