Picturehouse: Immersive mobile game

Picturehouse Cinemas needed to push mainstream audiences to their new indie horror, Green Room, starring Patrick Stewart. They wanted a digital activation that stayed faithful to the gruesome horror and high tension of the film but the budget was limited, ruling out a lot of possibilities. Above all, it needed to be super shareable. I pitched a 'shareable Facebook quiz' turned up to 11, called Escape the Green Room. I wrote the questions based on the film's plot, led creative and designed the soundscape for an intense immersive game for mobile and computer. Play the game for yourself here: http://escape.greenroom.film/

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Senior Creative / Associate Creative Director