PORTFOLIO PROJECT - BOYSWEAR AW20

  • Rachel North

Expanding my portfolio into Childrenswear - Boys. Looking at trend and colour for a young male market. (Please note branding was used during the design process but has been removed in order to be published) Dark blue colourations in combination with pops of Yellow, Orange & bright hits of Azure were key element in my research. Taking inspiration from a retro trainer; a young, lego-like,80's palette formed, to fill this collection with child-like joy. On-trend; graphic lines, bold branding and fierce animal illustrations bring bold personality and brand identity to the clothing.