President's Institute 2023 Perspectives Event - Teaser Video

I filmed, edited and produced the teaser video for President's Institutes' Perspectives video in anticipation for the full wrap up video (you can also watch the full video on my profile). The aim of this video is to create excitement for members that attended this event, and potential leads for Presidents Institute that didn't, in anticipation for the full video and to represent PI as the exciting, inspiring networking group that it is. My aim was to make this video super snappy, powerful, striking and significant. Competition for attention on social media is so high that I needed to hook the viewer in the first 5 seconds in order to retain the watch rate. I really enjoyed how ambitious this project was - I filmed, edited and produced the entire event single-handedly. Be sure to watch the full version!