• Larry Gerrard
  • Dennis Pedersen

Re-brand of a successful LATAM skincare/fragrance range to launch in EMEA, key market being Russia. Budget only secured for a one day shoot. Two models had to be shot as South Africa were investing heavily in the brand. Film and digital requirements also had to be facilitated on the day. These assets were the final jigsaw piece after managing the process of deciphering the brief, extrapolating key requirements and expectations, concepts, pitching, testing materials, budget management, pre-production, art buying, casting, art direction (model & product), editing, managing post-production. As well as managing and aligning the final film and digital to the brand direction through the editing process.