Prospect 2019 Digital Marketing

A multi-platform campaign, focussed on a combination of paid and organic Facebook content, to generate increased print and digital subscriptions, this was a huge challenge in which I had to keep things lean while also delivering the necessary "step up" in subscriber numbers. - Project manager with overall responsibility for all KPIs - Integrating tag manager and relevant pixels for track performance - Continuously assessed returns, keeping CPA below target - Managed creative copy and graphics across all platforms Delighted to have set a firm base for 2020—bring on the new year!