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Quorn packs meat-free category full of flavour, with aspirational new design by Bulletproof

Founded in 1985, Quorn has grown to be the leading meat-free brand in the UK and Ireland and has recently expanded into France and Italy.

With an ambition to accelerate worldwide growth for the brand, Bulletproof was briefed to create a contemporary new brand identity and packaging system for Quorn that would attract a new consumer base seeking delicious meat-free products as part of a healthy lifestyle, without alienating current core consumers.

Project Tags

  • quorn
  • design
  • branding
  • strategy
  • packaging
  • agency

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