Rebel Rebel – Identity

Summer turns Rome into a ghost-town. People run away to the seaside because no-one appreciates living with Rome’s peak day temperatures of 40ºC. Rebel-Rebel has been a refreshing event for those who wanted to escape Rome’s infamous summer. I’ve been following Rebel-Rebel’s brand outlook from its very beginning. The brand identity reflects this strong evolution from an impromptu underground/DIY reality to an established name in Rome’s Club Scene. From 2010 Rebel-Rebel launched its Winter Edition, hosting parties in locations fit for a larger audience (1000+) with international acclaimed names. Invited Djs include names of the likes of: Dixon, Nina Kraviz, Ben Klock, Marcel Dettmann, Scream, Ryan Elliott, Tale Of Us, tINI, Âme, Lory D and many others to count. To celebrate its 10th year a fresh rebranding was revealed for both Summer and Winter editions, to conquer once again the dancefloor.