Musubi was engaged to create a world-class identity for a corporate change consultancy. Big Change Group is a world leading organisational transformation group dedicated to whole of organisation culture and leadership change. Big Change works with leaders to engage and develop their people, deliver on their promises and overcome the inevitable obstacles along the journey. Big Change helps solve big challenges and works alongside their clients to assess and analyse the capability and capacity of the workforce to meet immediate and future objectives. Then design and develop robust living organisational systems and their ability to adapt to change.