Red Bull Studios: Future Underground

  • Leila Padidar
  • Lola Oyewole

Red Bull Studios presents Future Underground, an innovative series of secret gigs, paying homage to London's nightlife credentials. ​ Executive Producer leading this ambitious project from initial three-way pitch, through to licensing, live production build and execution.  The project was staged in a derelict, subterranean space, three floors below street level with viewing balconies providing a 270° view of the stage. ​ Sticking to the spontaneity of young London, information on the line-up and venue were kept on strict lockdown until 24 hours before doors. Tickets were then available on a first-come, first-served basis​ via a number of social media accounts. All ticket proceeds were donated to spinal injury charity, Wings for Life.  The final line-up included producer extraordinaire, Hudson Mohawke, pop queen, Charli XCX and grime guy, Skepta, with special appearances from Action Bronson, the London Sinfonietta, Lion Babe and Section Boyz.  ​ The project was delivered on behalf of London-based experiential agency, Amplify.