Redken Education wanted to go a step further this year to re-engage their clients and re-energise the world of Redken Education. The aim of the document is to display the brilliance that Redken has to offer their salon clients in brand support, training and education for 2015. The brochure needed to re-engage with salon owners and their hairdressers and breathe the energetic, passionate, focussed, inspiring and experienced world of the Redken Education Team. Bright and colourful juxtaposed high-contrast black & white imagery was implored to highlight a clean, succinct style.