Refuge 'Hide & Seek' - Nationwide Picturehouse Cinema Campaign

  • Josephine Kiernan
  • Oli Short
  • Jennifer Ashton
  • Nikki Lindman
  • Sophie Hughes

90% of domestic abuse in a family home happens in the presence of children. We worked with Refuge and director Lucy Bridger to create a 60 second film that illustrates this shocking statistic and raises awareness of the life-saving and life-changing support Refuge provides. The film also marks the commencement of a 3 year national partnership with Picturehouse. It will screen before every film, in every one of their 25 cinemas nationwide. The film will also run on Picturehouse and Refuge's online and social platforms in parallel. The film received organic support from influencers such as Frankie Boyle, was covered in international press in Fast Company and was also Campaign’s Ad of the Day Gold @ LIA AWARDS 2019 Bronze @ CICLOPE AWARDS 2019 Shortlisted CAMPAIGN BIG AWARDS 2019 Shortlisted SHOTS AWARDS 2019