This was the idea my teammate and I came up with for the Young Lynx 2016 Integrated Category Competition. We won gold. :)
A campaign, where abused women could report their cases without the need to talk, call, e-mail or download.
An abused woman is someone that lost her confidence and pride. To speak up takes a tremendous amount of bravery, a bravery that she believes she has lost. She’s going through hell and we want to make ‘speaking up’ heavenly easy. Maybe we should stop asking her to talk about her trauma. Maybe it’s time for us to harness the power of her silence.