RSPB: It's in our Nature

  • Lucy Seal
In response to Brexit I worked with an external agency to create an unbranded movement on social media called 'It's in our Nature'. The aim of the campaign was to engage a younger generation to take notice of the potential changes Brexit could have to environmental policy.
Over several months the campaign profiles some of the best nature revolutionaries this country had to offer, to demonstrate how important our nature is to us and what it means to people across the UK.
www.facebook.com/inournatureuk