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Same Sex Marriage Shut Down

  • Rebecca Preuss

In 2017, I developed and led the strategy for a complete on-air shut down and online blackout in an effort to encourage our millennial audience to enrol to vote in the historic same sex marriage plebiscite. The campaign received glowing national and international press coverage and was nominated for the 'Best Use Of Owned Media' award at Mumbrella CommsCon Awards.

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