Say it - iOS app

  • Ruggero Gualdesi
In 2014 I collaborated as a Lead Designer with Oxford University Press to the iOS app Say it, an app that shows you how to improve your English pronunciation with personalized audio-visual feedback - includes 30,000 model recordings from Oxford University Press. 
Everything started by participating in the UX research. Working closely with the Developer and the Educational Lead I structured the wireframe of the app. After that, I come up with the UX design that was put in place by the developer. Then I created the logo and brand identity. 
The app was also chosen as the winner of the English Speaking Union's 2016 'President's Award For New Technology In English Langauge Teaching'.
In 2017 a refresh in terms of colours was made, to give the logo and the app a more up-to-date look & feel.
In 2018 the app was featured in the Chinese iOS app store in the education section.