SBM Construction | Branding & Logo Design

SBM Construction | Branding & Logo Design by Daniel James 2-dimensional geometric, monogram logo design. Designed in Adobe Illustrator using the Ellipse tool. I started by creating a circular shape using the ellipse tool then duplicating this 3 times in equal ratio to itself to create a geometric framework for the top half of the logo. The 3 circles were then once again duplicated and dragged down and overlapped to create the bottom half of the logo’s letter. The stroke option was thickened and the final shape was extracted to create the visual. The ‘futura’ font was used for the typeface to reinforce the final design for the logo.