Seiko | Esquire & Men's Health

  • Megan Blackburn
  • Emily Badiozzaman
  • Tanja Rusi
  • Aaron Christian

The Art of Precision

The aim of this campaign was to elevate Seiko watches, putting a focus on the precision that goes into the making of every watch. We used the theme of precision to tell the story of Campbell Carey, Creative Director at Savile Row suitmakers Huntsman. We aligned Seiko with style and luxury fashion, appealing to the interests of the Esquire and Men's Health audiences.