A favourite assignment from very early on in my freelancing career: getting to interview and profile the inspiring(/intimidating) apollonia poilâne for semaine.com. Daughter of Lionel Poilâne, she was eighteen years old when both he and her mother died in a freak helicopter accident. Three days later she announced to the entire famed Poilâne boulangerie empire that she would be taking over as CEO, effective immediately. a year later she took up a place at Harvard, where she continued to oversee the business as it grew to unprecedented levels.