Advertsing project created for The Perfume Shop. Create and produce promotional materials that ultimately promote the companies larger products in a way in which is appropriate. This allowed me to produce a project which used an industry fundimental ' Sex Sells'. The Tagline for the project 'Size Matters' allowed me to produce cheeky yet eye-catching concepts, including posters, badges, small figures (allowing the larger signage to gain an instant connection to the store itself) and many other promotional materials.