The Brief
Sky Sports wanted to kick off the start of the Premier League season by producing a range of social and digital content that targeted different football fan demographics as well as sparking conversation on social media to get people hyped for the new football season.
The Approach
For social media there were many different creative projects being developed at the same time that i was directly working on (see below), i even created a teaser video for the main TVC spot that David Beckham posted out on his social media feeds.
As well as social content, i worked on designing digital web banners and Digital OOH 6 sheets promote big weekends of football, highlighting Premier League fixtures only on Sky Sports.
The Result
Working on the ‘Start of the Season’ campaign for Sky Sports enabled me to work across a large variety of media platforms whilst both being creative and also taking ideas and content, making them into finished products for client distribution.