Idris Elba does his best Bond impersonation to promote the benefits of buying a movie through Sky Store.
To help people treat themselves, we teamed up with artist, Victoria Bee and created a 'Guess the Movie' style game with famous movies made out of treats. The game spread through social like a kid in a candy store, giving players the chance to win goodies like free sky subscriptions, movie posters & even tees printed with our artwork.
Whats more, people even started making their own 'Treat Art' and sent them to sky.