Smirnoff - Infamous since 1864

It was amazing to work with the brilliant team at 72andSunny New York to produce a rearrangement of Shimmy Ya for the stunning new Smirnoff "Infamous since 1864" campaign. Woodwork Music composer Philip Kay worked with El Michels Affairs and their brilliant cover of this classic track to create a new version which helps tell the dramatic story of Smirnoff.