Caroline Harleaux
Available

Caroline Harleaux

Business Developer / arts + creative industriesManchester, United Kingdom
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Caroline Harleaux
Available

Caroline Harleaux

Business Developer / arts + creative industriesManchester, United Kingdom
About me
Arts & Entertainment, Advertising and Media sectors expert with strong business development, strategic planning and leadership skills. 15 years professional experience, driving revenue and audience growth.
Projects credited in
  • Miller Lite - Followers
    Miller Lite - Followers
  • BMW - The Small Escape
    BMW - The Small EscapeA short film directed by Alex Feil, taking the audience back to 1964 with a strong crossing borders story.
  • Smirnoff - Infamous since 1864
    Smirnoff - Infamous since 1864It was amazing to work with the brilliant team at 72andSunny New York to produce a rearrangement of Shimmy Ya for the stunning new Smirnoff "Infamous since 1864" campaign. Woodwork Music composer Philip Kay worked with El Michels Affairs and their brilliant cover of this classic track to create a new version which helps tell the dramatic story of Smirnoff.
  • Ford - Nighttime Adventure
    Ford - Nighttime AdventureFord Explorer campaign
  • Ford - Journey Home
    Ford - Journey HomeFord Explorer campaign
  • How to... make braver (and better) music choices for your ads
    How to... make braver (and better) music choices for your adsDon't know your Smiths from your Jesus Jones? Your Chainsmokers from your Unchained Melody? Fear not, our founder and owner of Woodwork Music, is here to help you make the most from your musical choices with our insight feature over at shots 'How to... make braver (and better) music choices for your ads'. - Don't know your Smiths from your Jesus Jones? Your Chainsmokers from your Unchained Melody? Fear not, our founder and owner of Woodwork Music, is here to help you make the most from your musi
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Work history
    Woodwork Music logo
    Woodwork Music logo
    Senior Business Development ManagerWoodwork Music
     - Manchester, United KingdomFull Time
    Business Development at Woodwork Music. Woodwork Music knows music AND film. We watch the film till the end to see the credits, we are the friend who knows the album tracks, the b-sides, the best live venues, the good stuff. Since 2003 we’ve been representing labels, bands, artists and composers for licensing & composition into award winning commercials and films. We can help you find the right track from those catalogues or work with you to create it.
    Y
    Y
    Corporate DevelopmentYoung Vic Theatre
     - London, United KingdomFull Time
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Skills
  • Business Development
  • Account Management
  • Creative Partnerships
  • Marketing Planning
  • Client Services
  • Brand Sponsorship
  • Music Promotions
  • Advertising Campaigns
  • Production Co-ordination
  • New Business
  • Line Management
  • Content Commissioning
  • Project Execution
  • Business Transformation
Education
    U
    U
    MA Literary and Cultural Studies (Distinction)University Paris Diderot, Paris 7 Sorbonne
     - Paris, France
    Literature, Arts and Contemporary Thought, final year specialisation in Publishing