Something’s brewing: the evolution of beer adverts in 2019

An exploration into the changing face of beer drinkers and thus, beer marketing. This blog post unpacks the shifting narrative, as evidenced by new campaigns from Brewdog and Carlsburg. Brazen declarations of greatness are a thing of the past as new era of self-aware, witty and subversive campaigns emerges; brands are poking fun at the very notion of what a beer advert should be. https://www.soundout.com/post/somethings-brewing-the-evolution-of-beer-adverts-in-2019