SOW

Stanmer Park is a large picturesque park to the North of Brighton. The village of Stanmer, Stanmer House and Stanmer Church are within the park. Sow is a brand identity I created for the gardens, shop and cafe that are located within the park. I created a brand identity that focused on colour and pictogram design. I used colour to differentiate the three parts of the park while keeping them visually connected to one another. Using pictograms of seeds and leafs that can be found in the Stanmer grounds I created a logo system that allowed for almost endless possibilities of logo variations while keeping a recognisable brand identity.