Split: Behind-the-scenes support for M. Night's comeback

M. Night Shyamalan is back in the film-thriller game with his box office boon Split. To prepare for the international campaigns, I led the digital set up and secured technical infrastructure needed to launch digital platforms in the top 15 markets. I oversaw the transfer of domains and set up to a third party agency on behalf of Universal. In addition, my team successfully launched two trailers across social media channels for the film and supported markets with smaller releases with bespoke digital destinations that included ticketing.