It’s almost 20 years since Starck Eyes revolutionised eyewear design, launching Biolink®, a patented micro-articulation that allows 360 degree, multi-directional arm movement; a story that brings together humanity and technology for comfort and durability. But the brand story has always been greater than it’s tech, underpinned by Philippe Starck’s trademark mix of subversion and surrealism.
With the 2015 collection extending to an ever-more style oriented market, a campaign was required to showcase it’s capabilities, its new audience and its unique take on eyewear.