The brief was to create an identity for his online presence under the name ‘Start Starting Up’. It had to be bold, friendly and scalable as the majority of his audience would be viewing through mobile devices.
‘Start Starting Up’ is the online alias of Greg Preece who has began documenting his journey in becoming a self sufficient online business. He posts weekly updates through his YouTube channel on new ideas and developments within his business and gives tips and advice to other start ups.
Since launching in May 2016, the YouTube channel alone has grown to 2,400 subscribers with videos averaging around 1,000 views.
