Start your day with a D! - Youtube Pre-Roll

Taking vitamin-D during winter time is necessary for your health at any ages. But it's always a big question of how to reach the careless, „we are gonna live forever” minded generation, and how to get them to incorporate taking any healthy thing into their daily routine. The answer is always the same: speak in their language. So we came up with a pro-active idea for BÉRES to create fresh, youthful contents for the place where the youngsters mostly hang out in their digital world: for Youtube. The message of the three pre-rolls was clear: starting the day with vitamin-D is just as cool as any other cool thing that you regularly „D”o in the morning. And as it seems more than 900 K view within a month was worth it to Do.