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Stop and Smell the Stilton

Award winning book 'Stop and Smell the Stilton' was created for the drug Nexavar, which improves quality of life for those suffering from terminal cancer. The book was mailed out to Oncologists who sensitively showed patients the collection of heart warming things people choose to do after diagnosis, allowing themselves to positively enjoy life and do what they really want to do in their last months.

Credits

Johanna de Mornay Davies

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  • Senior Art Director
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  • Concept
  • Art Direction
  • Direct mail

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