STRAYLIGHT // Release Campaign

Campaign design and photography for the release campaign of Native Instrument's cinematic sound library Straylight, which was built for sound designers and film, TV, and game composers and is ideal for everything from post-apocalyptic sci-fi to gritty thrillers. For the release campaign I was the designer in charge of the product artwork and all campaign related assets such as the product webpages, newsletters, google banners, social media formats, press kit, etc. I also took photos during one of the recording sessions as well as mood photos used for the product page, editorial and social media campaigns.