Subject Magazine

  • Harriet Lane

Independent Publishing

A live project in collaboration with the magazine subscription service Stack, where the task in hand was to create a brand new, independent magazine. This needed to be physically curated as well as having an online presence.
Subject Magazine is a bi-monthly magazine for people who like to think. Subject deconstructs a random theme, takes it outside the box and fit it into regular magazine topics in a lighthearted way. The Magazine aims to inform and intrigue through a novice perspective and interpret typical magazine topics providing content that does not exist online.
Curation of Subject Magazine as part of Live Project; Creating content for Social Media platforms as well as physical promotional materials.
"We have weird content and great illustrations"
Below, a visual written document exploring the Independent Magazine market as it stands today, the curation of Subject, it's competitors and how the magazine will be launched/promoted.