Suits - Universal Channel Image Spot Campaign

  • Steve Potter

We had access to Rick Hoffman and Sarah Rafferty for 1 hour, and I was the lead creative to write and direct image spots featuring them both. The immense challenge was having to write as their characters on the show, keeping to quirks and mannerisms that fit what Louis and Donna would say. The biggest compliment I received was Rick saying "This is really good." The spot won a Promax for best Image Spot.