Tanqueray Gin Pop-Up Cocktail Trailer

  • Jin-ho Jeong

For Tanqueray Gin I have designed a mobile bar to be used in summer festivals as a pop up cocktail bar. It started as a conceptual 2D design by an Italian design studio. I was responsible for making sure that the technical features, aesthetics, and materials fit the user requirement and the brand image of the company. I am proud to say that I paid attention to little details that made the difference for the users. For instance, I made sure that the working area of the bar was ergonomic to bartenders, as well as the stall side friendly to customers. I also found the suitable materials and prototype manufacturer that fitted the project budget and requirement.