Taste of Hong Kong X Lifestyle Asia & Dishtag Booth

  • Raffaella Bichiri

Dishtag, in partnership with Lifestyle Asia has created an experiential booth at Taste of Hong Kong food festival in 2019. Festival guests could use the booth to create instagram-worthy images of the food they were sampling during the festival. I was responsible of the entire creation of the booth from starting concept to execution: - Managed the partnership with well known online magazine, Lifestyle Asia for the creation of the booth - Curated the entire project creative including design of the floorplan, visual merchandising, interior design and crowd flow. - Managed suppliers for structure production and installation - Designed all the marketing collaterals