A university project. The concept of Mindfulness has since been taken on by TFL to promote a more healthy and stress free commute.
To inform and promote commuters to use mindfulness or a form of relaxation during their daily commute. A series of cinemagraphs created for TFL digital posters.
To help people find their moment of peace within the chaos of a daily commute.
The digital posters are intended for tube and train stations. To subtly introduce the idea of mindfulness into a commute and also create a calming effect.
Short captioned quotes have been added to highlight the concept and purpose of the posters.