The Imaginarium Studios | 'Imagine This' Campaign

  • Sandra Valavanides
Inspired by the experimental processes of Andy Serkis’ performance capture studio, who needed a slick and stylish website to raise their brand profile.
Pitched to refresh the online platform through multi-purpose concepts and visual journeys that feature organic 3D forms and immersive user journey ideas through key technology qualities.
The idea was to address a website that was light and fast – capable of processing high quality imagery and videos. Ensuring the movement of the site evoked the physicality of motion capture, focusing on portfolio projects such as The Planet of The Apes, The Hobbit, Lord of The Rings and recently released The Tempest.
In addition up to the launch, a social and content strategy was employed alongside primary SM channels to release recent campaign ‘Imagine This’, developing a careers profile within the cutting edge tech industry to attract upcoming talent.