The Importance of UX in eCommerce

From aesthetics and “feel” to functionality and usability, your website’s User Experience (UX) is critical to your online success. If your goal as an online retailer is to attract and retain more and more customers, it is crucial that you take a good look at your site’s UX – the journey from home page to check-out that your average customer would take as well as any other important user journeys through the site. https://www.screenpages.com/latest/white-papers/ux-in-ecommerce