Projects
- The Importance of UX in eCommerceFrom aesthetics and “feel” to functionality and usability, your website’s User Experience (UX) is critical to your online success. If your goal as an online retailer is to attract and retain more and more customers, it is crucial that you take a good look at your site’s UX – the journey from home page to check-out that your average customer would take as well as any other important user journeys through the site. https://www.screenpages.com/latest/white-papers/ux-in-ecommerce
- 8 Content Strategies to Generate More Website TrafficThe notion of generating more traffic to your website can be elusive. Many retailers still mistakenly believe that launching an impressive website and managing their SEO is enough to generate substantial traffic to their eCommerce store. In reality, a successful plan would require a lot more time, money, planning, management, measurement and … content. https://www.screenpages.com/latest/white-papers/8-content-strategies-to-generate-more-website-traffic
Work history
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Marketing and partnerships executiveScreen Pages
Wisley, Woking GU23, UKFull Time
Responsible for coordinating the Marketing Department and:
- Planning and implementing the company’s PR& marketing strategy for growth
- Working with the sales team to create content that will generate leads and move prospects through the sales funnel
- Managing and implementing email marketing campaigns, social media campaigns and content creation (including white papers)
- Overseeing and organising the company’s attendance at events ranging from expos to client and partner events
- Tracking and analysing SEO and overall marketing campaign results
- Tracking referrals and planning content and event collaborations with relevant partners
Skills
- Marketing
- Writing
- Strategy
- Events
- Communication
- Email Marketing
- Data Analysis
Education
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BSc(Hons) Economics and PoliticsUniversity of Surrey
- Guildford, United Kingdom