THE IMPRESSION FASHION FEATURE - ‘The Street View: How will Street Style Sustain its Relevancy in a Post-Covid World?’

The first major shows of the 2021 fashion calendar will kicked off last week with the Mens shows in Milan, which will be followed by Couture and Berlin’s fashion week showcase. But with further, stricter lockdowns being imposed across Europe, the street style scene - that produces hundreds of images for fashion media and digital platforms - continues to reel from the fallout that the loss of attendees at shows has caused to their industry. This article explores the ways in which the scene has evolved from capturing authentic personal style to being fed by brand marketers, and how it can re-emerge with a renewed focus in order to remain relevant in the new fashion landscape. Thank you to Scott Schuman, Adam Katz Sinding, Vincenzo Grillo, and Nick Leuze for contributing their insights to this article. Click on the link below to subscribe and read the full article. https://lnkd.in/dT8PCb9