insight: because of the big espresso machine that can be seen through the window, many passers-by think that ad agency isobel is a café. idea: right before the beginning of the London Coffee Festival, we decided to turn isobel into a proper café for a couple of days. People could walk in, enjoy free coffee and home-baked treats. They could also donate to help survivors of the Nepal Earthquake. We invited two artists for some live drawing, and spread the word on social media - for a two-day event that tasted good and did good.