The Mike Warne Event Brand Identity

  • Callum Corless
To celebrate the 10th year anniversary of The Mike Warne Event, the theme of this year's lecture was the 2016 Rio Olympics.

To create a sense of brand identity, a pattern was created from a variety of shapes which focused on the Olympics and the host country of Brazil. The graphics created for this event include posters, leaflets, TV Idents and so on. This collaborative project saw the Graphics appreciated by the marketing managers of the likes of Panasonic and Barclays.

The animation shown below was created using stop-motion by four contributors, mine being the last quarter segment. Each frame was individually drawn using Adobe Illustrator which were then imported into Adobe After Effects