BRIEF: Rebrand the Mütter Museum - a medical history museum in Philadelphia.
SOLUTION: Using a bold colour palette and striking imagery, this rebrand focuses on lines - inspired by dissection lines and historical timelines. The imagery of objects from the collection intrigues the viewer, as does the unusual shape of the posters. The project conveys a feeling of cool expertise - this museum is a world-class attraction with unique items that you can't see anywhere else.
More work available over at my portfolio.
Student brief
