Cyberbullying is more prevalent today than ever before. In fact, something mean, cruel or hurtful is posted on Twitter every 60 seconds. So we built the NiceBot – a Twitter spambot that will eventually tweet one nice message to every single user on Twitter. All 300 million of them.
The NiceBot is the first-ever use of spam for a positive cause. And as such, Champions Against Bullying became the first organization that Twitter has allowed to use unsolicited automation to reach people. We’re going to make the Internet a nicer place. One tweet at a time.
In addition to living on Twitter, we 3D printed physical NiceBots and sent them to celebrity influencers who have taken a stand against bullying. Each NiceBot is powered by a Raspberry Pi and 4G enabled, and displays all of the nice tweets as they go out in real time.