The North Face: Pinnacle Project

SHARE Creative were tasked with amplifying The North Face’s biggest campaign of 2018 on social. The flagship piece of content was a 3 hour live broadcast from a unique pop-up store 2,055 metres high in the Dolomites, which went out simultaneously on Facebook, and digital out of home screens at Westfield shopping centres. In addition, social content and competitions were planned and co-ordinated with live content for Instagram Stories from Berlin (at Bread&&Butter trade fair) and Manchester (evening of music in conjunction with Boiler Room).

Inspired by this project? Showcase projects you’ve worked on and inspire other people.

Like what you see? Be the first to leave a comment for Adam!

Add comment
Freelance Social Media Manager & Strategist
Creative Operations
Creative producer and consultant