THE SECRET LIFE OF PETS

  • Alex Nana-Kwasi

Creating a bespoke range of interactive display media that was not only fun to engage with but represented the personality and character of The Secret Life of Pets. Response to a creative brief that consisted of animated skins and standard display for tablets, smart tv and desktop formats. Essentially, we wanted customers to engage with the interactive elements and CTA (Call To Action) of each creative, unlocking further content and the movie itself on platforms such as iTunes, Sky and Google Play.